WORKING TOWARD youth power and possibility

Logotype

Youth Will team members holding a fist up

Centering young voices in the change we seek

Previously known as the San Diego Youth Development Office, Youth Will advocates for a world where young people have the things they need in order to live happy and healthy lives. In 2019, the organization recalibrated their approach and identity to put young people at the center of the work.

An open-ended logotype uplifiting youth power

The bold yet friendly type is set in Proxima Nova, and precedes a blue dash to signify a fill-in-the-blank for all the great changes that young people have the potential to uncover. The blue color is updated from their original logo to depict youthfulness and the cool tones of San Diego.

Youth Will tote bag that reads "youth will inspire, advocate, lead, organize"

Two Youth Will team members speaking at podium

Youth Will team members giving a presentation

“Central to our new identity is the role young people will play in creating the change we seek… From our name, to the designer of our logo, to the photographer for our website, to the young people crafting our Action Agenda, youth are leading the way.”

WORKING TOWARD youth power and possibility

Wrapping up a year full of LGBTQ+ youth advocacy